Info

Secret Sauce - The Restaurant Marketing Podcast

We discover the ingredients of your Restaurant's secret sauce. SEO, Facebook, Twitter, emails, coupons, yield utilization, USPs, Menu engineering, direct mail, partnerships - there are many ingredients for creating your Secret Sauce and with the right Secret Sauce you can find more customers and turn them into repeat customers. We deconstruct the recipes, so you can increase increase turnover, increase profit and maybe decrease the amount of time you spend working in your Restaurant.
RSS Feed Subscribe in Apple Podcasts
Secret Sauce - The Restaurant Marketing Podcast
2023
July
March
February
January


2022
October
May
January


2021
December
June
May
April
March
February
January


2020
December
November
October
September
June
May
March
February


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
November
October
August
July
June
April
March
February
January


2015
December
October
September
August
July


Categories

All Episodes
Archives
Categories
Now displaying: May, 2019
May 20, 2019

We have more details on what we cover in the show notes.

We split the venue into different parts:

  • Food
  • Drinks
  • Events

And discuss some bespoke marketing ideas for each of them, and then combining them for a better result.

Have a listen for our tried and true methods of increasing large venue patron numbers.

Links mentioned in the podcast:

Creating an Annual Restaurant Marketing Plan.

For more information on this podcast, check out our show notes.

If you liked this episode, please leave a review in iTunes.  It really helps us to get the word out and share it on our Facebook page.

For Free Tools  to build your Restaurant business, check out our free tools page.  We've helped restaurants around the world build the Restaurant that they always wanted with our tools.  Our free booking tool has taken over $25,000,000 in seats booked.

May 2, 2019

We discuss one customer who increased his prices by 30% for UberEats customers.  His REVENUE stayed the same, (so he lost 30% of orders).  This means that he is now shipping each order at a price that makes sense for him.  Many Restaurants are turning to Pick up only services powered through their own website, using FROLO, the Free Restaurant OnLine Ordering system to take orders without commission and offering a pickup and save campaign.  

Looking for ideas on how to find new customers and turn them into repeat customers.  Lots of tricks for Pubs, Clubs, Hotels and Bar marketing that can make a big difference in revenue and profitability.

For more information on this podcast, check out our show notes.

If you liked this episode, please leave a review in iTunes.  It really helps us to get the word out and share it on our Facebook page.

For Free Tools  to build your Restaurant business, check out our free tools page.  We've helped restaurants around the world build the Restaurant that they always wanted with our tools.  Our free booking tool has taken over $25,000,000 in seats booked.

1